J. Paul Neeley



Masamichi Souzou works to deliver optimized happiness through the consideration
of everything. Happiness is viewed in quantified self terms, an output of body & mind
and indication of fulfilled evolutionary needs.


Subject 1, Experiencing optimized happiness through the consideration of everything.


All content © 2011 Royal College of Art  
Site: Loh & Fiedler
Thanks to: T.Lynch, S.Thiel, D. Foster-Smith


Masamichi Souzou

When businesses optimize pieces of the whole, there is a total failure to understand how the parts come together, and this is particularly true when considering the happiness of the individual. Masamichi Souzou is a company that seeks to remedy this, by optimizing human happiness through the consideration of everything. And in a world where nothing exists in isolation, no idea, system or domain falls outside its purview. Through experiments with quantified self and evolutionary happiness, I begin to explore this possible future and the design of a company with services to deliver this promise.


Project Credits
www.masamichisouzou.com

Special Thanks to Cath Elliot, Jo Price, Ji An Choi , Marika Takeuchi, Pei-Ying Lin, Shing Tat Chung

Other projects by J. Paul Neeley: